The net and social media has redefined the way we connect, act and react. Our social capital is not a function of our online and offline networks. With online social media one can now connect with millions of people throughout the globe which was never possible earlier. Every individual can now have powerful and interesting social media presence.

That being said, not all can become powerful on social media. One needs to systematically work on building his social capital, grasp people and build his network. One can likewise look at connecting with highly influential people in the social media space and with them as connectors, build his own network.

Dissimilar social media platforms act differently in addition. While it can take less than a minute to connect to somebody on twitter, linkedin does require a formal introduction by way of your existent contact to connect.

Once your network grows, your character, social capital and influence over others multiply. Just imagine, if you have a six figure friend list in twitter – how galore people would be mesmerized in following you. How influential you’d be in the social media space. Although not all connections are equal, all of them do add value to your network. You can not connect in the same way with your twitter friend as you do with your family – but how galore success stories do we hear originating from twitter every day?

Sane business sellers have already realized the power of social media in building their networks. They do acknowledge that the benefits will not be near term – notwithstanding, are we so short sighted that we cannot see what the world will be and how will we interact over the years to come?

Building networks has never been so rewarding and easy. Notwithstanding, building a character will call for consistent efforts where your social friends esteem you and come to you when they need support.